• Author:

    By Ron Maxwell - CEO

Vehicle Apprentice training in NSW
Vehicle Apprentice training in NSW

As a long-term resident of regional NSW, I know that small business is at the beating heart of our communities, from cafes, gyms and florists to tradespeople, accountants and lawyers.

We love choosing local in our regions because we want to build a strong economy and help locals support their families, but also because we like businesses that understand our lifestyle and appreciate us as customers.

From another angle, as an Employment Services leader, I also see first-hand how life-changing starting your own business can be. It is hard and demanding, but it can also give you the chance to do something you love.

Whether you have a new business idea, want to turn your passion into a business, or are already running a small business, here are some tips for success in regional NSW.

1. Embrace the community

Whether you are born and raised locally, or you’ve travelled across the country or even the world to start your business, the key to success in our regions is to understand that you and your business will be joining a close-knit community.

There are many ways to engage with communities in regional areas, and they are often quite different to our urban areas. Most regional NSW councils have a list of upcoming community events and local sporting clubs. You may want to get involved in a business sense through sponsorships, volunteer as an individual, or just get out there and meet your would-be customers by attending these events first.

Relationships are forged at these types of events, particularly amongst volunteers and those supporting these activities, so it can be a great way to build connections or get your business out there.

If you want the community to embrace your new business, embrace the community first. People anywhere are more likely to give their custom to people they know and trust.

2. Make customer service a priority

Good customer service matters in any area, from big cities to small towns. However, in our regions, it can be make or break from quite early on. Experiences with a business move fast through small communities. And word of mouth is key. So make sure your message is a positive one.

Personal touches such as learning names, regular orders or just saying good morning to others can really go a long way.

3. Understand the playing field

Small business can be tough, but it can also be incredibly rewarding. Just loving what you do isn’t enough to make it work. With owning a business comes a raft of responsibilities and opportunities, so it’s important you understand all aspects of the playing field.

This can be daunting for even seasoned business owners, but there are programs out there that can help.

One such program is the Federal Government’s Self-Employment Assistance (SEA) program. Suited to both prospective and current small business owners, the program enables participants to customise the level of support they need to turn an idea or existing business into a viable concern.

It’s available to Australian citizens or eligible visa holders over the age of 15 years who are not in employment or education for more than 25 hours per week, with some additional criteria for specific services.

There are a range of fantastic supports on offer. For example, those with a business idea can do workshops to explore their options and understand how to thrive in business. For existing business owners or those almost ready to start, there are a range of options, from business health checks to coaching, planning, and advice on training and qualifications and financial supports available to you.

Even better, there is no cost to eligible participants, so it’s well worth checking out. VERTO is a SEA provider in the Hunter, Mid North Coast, Murray Riverina and Far West Orana regions. Reach out to our team on 1300 4 VERTO to find out more and get started.

Apprenticeships

Apprenticeships

VERTO is a provider of the Australian Apprenticeship Support Network Program across all parts of New South Wales.
Training

Training

Whether you are unemployed and wanting to secure a job or looking to formalise your skills through study, VERTO has a course for you.
Employment Services

Employment Services

At VERTO, we offer a range of employment services designed to help both individuals and businesses find the right opportunities.
Community Services

Community Services

VERTO’s Community Services programs provide free, practical assistance on a range of services for selected regional communities.

 

 

VERTO Celebrates 40 Years

This October, VERTO is celebrating 40 years of supporting people in NSW through quality education, employment, apprenticeship, and community services.

According to VERTO CEO, Ron Maxwell, VERTO has grown from humble beginnings as a small evening college in Bathurst to a national organisation employing more than 500 staff and servicing thousands of clients every year.

Founded in 1983 as the Central West Regional Evening College and in 2012, rebranded as VERTO Limited – with VERTO being Latin for ‘transform’.

Read more

Why choose Verto

VERTO is a not-for-profit organisation assisting businesses and individuals with all their apprenticeship, employment and training needs.

Our expertise covers a range of areas including Aboriginal services, Australian apprenticeships services, disability services, employment services and vocational training to help businesses, individuals and local industry to thrive.

You'll find the team in over 65 locations New South Wales.

Read more

CareerGate

CareerGate is the perfect tool for anyone looking at an apprenticeship

Whether you’re a school leaver or someone looking for a career change, CareerGate is the perfect tool to find the right apprenticeship for you.

CareerGate is an online tool designed to help you find the right apprenticeship option based on a series of assessments around your skills and future career plans.

The assessments take around 30-45 minutes and once complete, it provides you with a starting point for your apprenticeship journey, identifying your ideal career path and the steps you can take to get there.

Start your apprenticeship journey

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    At VERTO, we see many female tradies who have forged successful and fulfilling careers in trade industries. We’re passionate about continual growth in this area – not only through ongoing promotion of women in non-traditional trades, but also by providing the best support possible to current tradies.

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      At VERTO, our goal is to provide the training and skills development that will prepare you for the future. We offer a range of training courses that cover numerous skills and qualifications.

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      At VERTO, our goal is to provide the training and skills development that will prepare you for the future. We offer a range of training courses that cover numerous skills and qualifications.

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      Our VERTO (Australia) team had an amazing time organizing the 'Family Fun Day' in collaboration with the Coonabarabran Local Aboriginal Land Council! It was a day filled with non-stop excitement – from the vibrant colour run to fantastic face painting. Plus, the delicious barbecue added the perfect flavour to the day!

      What our customers say

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        Tina Baker

        Nathaniel from VERTO Wagga Wagga was very helpful and supportive in helping make my dream a reality. He is very knowledgeable and has so much patience. I cannot thank him enough for his help and guidance. Terima Kasih 🙏🏻

        Tina Baker
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        Brian Edwards

        I attended the Employment Program for Persons with Disabilities session in Bathurst today, and it was incredible. This program has truly changed my life. I had low expectations, but I received so much more. I can’t wait to go home and share the news with my kids.

        Brian Edwards
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        Brittany Edwards

        I have never had a job, I went to VERTO and Kirstie referred me to Anthony who set up an interview. They took me to the interview and got me the job. They helped me get a tax file number and a Super account, they helped me fill out all the forms. My family is so proud of me and VERTO have been amazing. Thank you everyone at the Orange team.

        Brittany Edwards
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        Gemma McGowan

        My consultants have been incredibly helpful and supportive, and it was such a relief being with VERTO compared to other employment providers. I felt so much acceptance and compassion towards my personal situation, which made me feel a lot better and less anxious. Thank you Rai and Shaylene at VERTO Murwillumbah, you guys rock!!

        Gemma McGowan
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        Sharon Wilson-Webster

        Kerrie has been an incredible and constructive support, personally and practically. She has offered me opportunities to develop my skills and knowledge and guided me towards the right job opportunities which best suit to my strengths and interests. She is very knowledgeable and friendly, always willing to go above and beyond to help.

        Sharon Wilson-Webster
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        Brad Stuart

        Lauren Waite is my job placement representative in Nelson Bay. She has always listened to my work-related circumstances without any judgment. I find her very accommodating with personal concerns regarding my work situation. My experience so far working with Lauren has been very open and honest, and I value her assistance.

        Brad Stuart
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        Frank Oates

        My name is Frank and from the first day I walked into VERTO's office in Broken Hill, my experience has been nothing short of amazing. My consultant Merridy has been incredibly supportive and understanding in meeting my cultural needs, and I see her as a true living angel. The assistance she provided me was of the utmost professionalism.

        Frank Oates
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        Nadine McEwan

        I have had the pleasure of dealing with Abraham Ghossain for the past 3 years now and have to say he is the best at VERTO. Super responsive and always goes above and beyond the get the job done. He is extremely knowledgeable within his field and very professional. Looking forward to continuing to work with you in the future.

        Nadine McEwan
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        Troy McVerry

        Outstanding! VERTO has distinguished itself with their assistance in getting me employment. I have only been with VERTO about a month and now I have a very lucrative job. VERTO’s consultant Honeylyn has willingly assisted me every time I have sought assistance.

        Troy McVerry

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